September 11, 2003

Juice and Smoothie Sales Heat Up: Juice Gallery Multimedia Releases New Industry Report

The Juice and Smoothie industry revenues have increased by 20%. This translates into a new awareness by consumers for healthier meal alternatives.

(Chino Hills, CA) Juice Gallery Multimedia through its marketing entity, The Juice and Smoothie Association (JASA) has announced the release of its report, The Juice and Smoothie Bar Industry Analysis. This report profiles the juice and smoothie bar restaurant and quick service restaurant (QSR) segments of the industry.

“The industries revenue total is up more than 20% from last years figures”, says Dan Titus, president of Juice Gallery Multimedia, a multimedia publishing firm that caters to entrepreneurs and business start-ups via their exclusive Real-World Business Start-up Software Packages. “We are definitely seeing a renewed interest in the industry as more-and-more consumers opt for healthier food alternatives. As many major fast-food chains jockey to adjust their menus in light of recent litigation regarding obesity claims, the juice and smoothie industry continues, as it always has, to offer healthy food for a busy society.

“We are a niche market in the restaurant industry, but our mission has never wavered. We sell health not products. It has always been a matter of choice for the consumer. That has always been our battle cry”, said Titus.

Table of contents in The Juice and Smoothie Bar Industry Analysis:

DEFINITIONS USED IN THE REPORT

INTRODUCTION

I. THE U.S. JUICE AND SMOOTHIE BAR MARKET
The National Juice and Smoothie Bar Market
Overview Regional Markets
Overview
West Coast
South
Exhibit

II. THE U.S. JUICE AND SMOOTHIE BAR MARKET BY SEGMENTS
The Industry Segments
Overview
Juice and Smoothies
Dessert
Mixes
Exhibit

III. THE LEADING JUICE AND SMOOTHIE BAR COMPANIES
The Juice and Smoothie Bar Business
Overview
The Leading Juice and Smoothie Bar Companies
Jamba Juice
Juice Stop/Juice Kitchen
Juice It Up!
Planet Smoothie
Surf City Squeeze
Smoothie King
Freshëns Smoöthies
Tropical Smoothie
Robeks Juice Company
Extreme Blendz
Orange Julius
City Blends
Maui Wowi
The Leading Dessert Segment Companies
Overview
Baskin-Robbins
TCBY Fruithead Smoothies
CoolBrands International
The Leading Smoothie Mix Segment Companies
Overview.
SJ's Foods, Inc.
Big Valley Marketing Corporation
Native Planet Foods, Inc.
Exhibits

IV. THE PROJECTED U.S. JUICE AND SMOOTHIE BAR MARKET
The Projected National Juice and Smoothie Bar Market
Overview
Exhibits

The company also markets the report Juice and Smoothie Bars in the U.S., which is co-produced
by Juice Gallery Multimedia and Beverage Marketing Corporation of New York. In addition to addressing the retail restaurant industry, this report looks at packaged and shelf-stable juice and smoothie products.

For more information contact:

Dan Titus
Juice Gallery Multimedia
(909) 597-0791
www.juicegallery.com

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